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Micro-innovation is the key to GDP growth


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By Gerard Rego - Posted on 05 July 2008

Micro-innovation which is bottom up, inclusive and integrated across an ecosystem through marketplaces are key for GDP growth. Prof. Ashok Jhunjhunwala's presentation on doubling the GDP in India through bottom up growth is awesome and executable.

www.tenet.res.in/Publications/Presentations/pdfs/ICTBoom-Unesco.pdf

This is the key;

* Micromarkets
* Microentrepreneurs
* Microfinancial services ~ Microfinance, Microinsurance, Microleasing, Microbanking
* Microhealthcare services
* Microcommunications and technology services
* Microenergy services
* Microcommunities
* Micromarketplaces
* Microutilities

So why is "micro" so critical? Because of key drivers;
* Fragmentation of geography, demographics & economics
* Social-Cultural-Economic capital of communities
* Small earning or daily/weekly wage incomes of communities
* City-Town-Village linkages

Is this the future? Take a look and figure out what is really going on and how big the opportunities are for the next 4 billion and integrating the first 2 billion where today's business models are being disrupted.

http://www.america.gov/st/washfile-english/2007/September/20070917165019berehellek1.978701e-02.html

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