The Bottom-Up economy: And suddenly there is a huge opportunity everywhere in emerging economies.

Everyday in the news media in India one reads of Indian companies acquiring global companies, both big and small. Then there are press releases of FDI, Fortune 500 companies coming to India, Indian companies collaborating with global companies, startups being invested in or VCs going after companies whose technologies will leverage local opportunities, the list is endless.

http://economictimes.indiatimes.com/

Ever since the BRIC report which was titled "Global Economics Paper No. 99: Dreaming with BRICs: The Path to 2050" from Goldman Sachs, did the world take notice and start talking about what this really meant. The crux of the issue was one statement from the base underlying assumption,"Over the next 50 years, Brazil, Russia, India and China-the BRICs economies-could become a much larger force in the world economy"

http://www2.goldmansachs.com/insight/research/reports/report6.html

However what is really interesting is that while all this is heading forward, the economics of these emerging economies have their definitive impact on the way business models are developed, developing and work and how tools and catalysts such as ICT can play a role. The Mumbai Dabbawalas are another great example of how economics drove innovation of logistics and costs of human resources into a sustainable and scalable business.

http://www.aima-ind.org/aima/cme/Assignments/DMM05.doc http://www.rediff.com/money/2005/nov/11spec.htm

This is another story of how the biggest challenge is also the greatest opportunity for growth by inclusion rather than exclusion in the "bottom-up economy". In the bottom-up economy Erik very clearly underlined his learning and principles and talked about factors and drivers of the architecture based on"Teaching a man to fish, rather than giving him a fish". This is the model of the economy. Bottom-up, inclusion driven, leveraging the low cost of human capital coupled with ICT and logistics with high potential for return to serve markets across the spectrum. This truly represents the most exciting challenge for all stakeholders to participate and the rate of change and impact that will be based on a concentric-circle approach of influence.

Are you going to throw your stone in the pond and see the ripple effect?