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Why the last mile and some examples to Economics 2.0


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By Gerard Rego - Posted on 16 October 2007

* Mom & Pop stores
* Mobile phones
* Individual homes/Flats/Communities/Villages
* SOHOs
* Last mile businesses
* ...

Why? It's the low hanging fruit and not many are focusing on? Decentralization is the next big thing and ask anyone who is on a social community. Look at all the fastest information technologies that were adopted such as TV, Phones, PCs, Instant Messaging, email, Blogs, Collaboration and Workflow software, Malls, etc. Why again? These were all social-platforms that connected the last mile into networks and communities.

However the big challenge is unlocking the innovation (social-cultural-economic capital) and that is where the opportunity is.

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